biorhythmist:

tylercoates:

The Art Institute’s rebranding really annoys me. This is the definition of pretension.

This is ridiculous. I love the AIC, but the U/V transliteration doesn’t make sense unless it’s literally carved in stone. Come on, guys.

“What is ‘cvltvre’? Not the same as ‘culture,’ which a dish full of germs has. Not the same as the anthropologist’s ‘culture,’ which even people with bones in their noses have. No, cvltvre is something nobler, loftier, finer, thicker with pompous adjectives.”

— Tom Weller, Cvltvre Made Stvpid